$POACHER — brand kit
====================

Everything in here is free to use. Steal it. That is the entire premise.

WHAT IS IN THE BOX

  stickers/     14 stickers (512px PNG, transparent) + 3 animated GIFs
  covers/       the nine game covers, 3:4
  character/    the poacher himself, and the visor mark
  fonts/        the three typefaces the site uses
  colors.txt    every colour, with the job each one does

THE THREE RULES THAT ACTUALLY MATTER

  1. THE FACE DOES NOT EXIST.
     It is a black void inside the hood with two glowing yellow almonds.
     Do not draw eyes. Do not draw a mouth. Do not draw a nose. There is
     no face to get wrong, which is the whole point.

  2. THE YELLOW IS THE LEMON AND THE EYE. SAME YELLOW.
     Hunter and prey marked in one pigment. Never split them into two
     different colours — that breaks the only visual joke the logo has.

  3. GREEN IS THE HOOD, NOT THE BACKGROUND.
     Lincoln green on the character. Mint behind him. Kelly for the
     strong panels. The character is the darkest thing on screen.

DO

  · put him anywhere. a hat. a rock. your timeline. someone else's chart.
  · recolour the BACKGROUND all you like.
  · crop him, scale him, make him tiny, make him enormous.
  · use the visor mark when it gets small — it is the only treatment that
    survives 48 pixels.

DO NOT

  · redraw the face. see rule 1. there is nothing to redraw.
  · give him a mouth so he can "look friendlier". he is a thief.
  · use the lime green (#E9FC48) as a UI colour. it belongs to the
    character and to the score inside the games.
  · imply he is financial advice. he is a lemon.

THE ONLY REAL RESTRICTION

  Do not use this art to pretend you are us. No fake contracts, no fake
  announcements, no "official" anything. Everything else is fair game.

$POACHER — steals lemons from the rich. keeps them.
not financial advice — it's a lemon.
